Covid-19 Update from Bobby Jones Links
Insights from Bobby Jones Links

Peace of Mind: We’ll Manage Your Club So It Does Not Manage You.

Steve Willy

We empathize with you.

This business of managing and owning a successful and profitable club today is a tough one. Declining golf participation, the overbuilding of golf courses, and the Millennials refusal to join clubs and play golf like their Boomer parents are headwinds every club faces today. Add employee turnover, the skyrocketing cost of sales and payroll, member attrition, poor greens, lack of accountability, etc., and it could be more fun.

Bobby Jones Links improves every property it manages. The average increase to the bottom line of our client clubs over the past seven years was $648,000. We enhanced some clubs less than this. Yet, there are clubs we have moved the bottom-line needle by more than $1 million.

And to be clear, improving our clubs is not just about making them more profitable. It greatly enhances the customer and member experience and builds high-functioning management teams, training, better reporting, cost efficiencies, and more.

However, as important as improving the profitably of a club remains, we found that most of our client owners want not to worry about their club and to know it is being professionally managed.

For years we thought we were selling increased profitability, superb systems, solutions, expertise, experience, and resources when what we were offering was peace of mind.

Hire Bobby Jones Links. Take a deep breath. We’ll take it from there. We’ll manage your club so it does not manage you.

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