Food and beverage is the hardest department to manage at a club. Period. End of story.
Couple high staff turnover with cost of sales and labor out of control, and you have a recipe for big losses. Nonetheless, with only one or two exceptions (by design at very high-end clubs) Bobby Jones Links makes money in food and beverage at every one of our clubs.
Acceptable labor costs should be 30% to 42% of sales, depending whether it is a snack bar, grill, or fine dining. Cost of sales should 28% to 40% of revenue, again, depending on the type of operation. Add supplies and other expenses and a professionally managed department will make a 10% - 20% profit.
For some of our clients, we have taken F&B from losing hundreds of thousands per year to making six figures in profit.
How do we do this?
1. Track labor and cost of sales daily.
2. Forecast revenues and staff accordingly.
3. Limit a la carte and fine dining as much as possible and replace it with themed events and parties. Ironically, this is what members desire today anyway.
4. Take inventory regularly and as often as needed until costs are under control.
5. Check and correct invoices.
6. Weigh meat and fish upon receipt
7. Use portion control and recipe cards for every menu item.
8. Lock all storage areas, particularly those containing alcohol.
These are just a few of the best practices we employ in food and beverage. They are all outlined in Carpe Diem, our company operations manual twenty years in the making.
F&B is not for the faint at heart. Let us handle it for you.
The principals of Bobby Jones Links own the company - we are not driven by investor expectations or private equity pressure. The benefit to you is happier associates and long-term thinking.
As a result, we don’t leverage our operational leadership across too many clubs. And unlike many companies in our business, we don’t require long-term management agreements with large breakup fees. If you like what we do, you’ll keep us. For more than two decades our clients have renewed our management services more than any other company.