Covid-19 Update from Bobby Jones Links

A Modern Company
with historic Roots

Welcome to bobby jones links

Welcome to a forward-thinking company with historic roots. Drawing on our team's combined experience at hundreds of clubs, we offer the resources, expertise, and commitment to make a difference at your club.

Established in 2001 and headquartered at our Club Support Center in Atlanta, Georgia, and with a satellite office in Naples, Florida, Bobby Jones Links is a club management and development company rich in resources and expertise serving private, resort, daily fee, and public courses.

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We understand your club is unique and the most important one there is

MAKING A DIFFERENCE ONE CLUB AT A TIME

We understand your club is unique and the most important one there is. As a result, we tailor our services to match your culture, amenities, and aspirations. You won't find a cookie-cutter or big portfolio approach when you engage us.

At the core of everything we do is our commitment to serving people. We have spent decades building a vibrant company culture that delivers the lifestyle, leadership, and experiences your members and customers desire and the environment in which your employees will thrive.  

Developing long-lasting relationships and making a difference for our clients and employees is our passion and why we exist. It’s what we do. And we do it in the spirit of Bobby Jones, winner of the Grand Slam, founder of The Masters, and a person of uncompromising character and integrity.

Leadership Team

Our team offers expertise in every area of club operations. Collectively, we have experience at over 200 clubs in the United States, including such noted courses as Kapalua in Maui, Harbour Town Golf Links in South Carolina, Troon North in Arizona, and the historic Bobby Jones Golf Course in Atlanta.

Whitney Crouse
Chief Executive Officer Co-Founder of Bobby Jones Links
Whitney Crouse
Chief Executive Officer Co-Founder of Bobby Jones Links
770-294-3709
Full Bio
Whitney Crouse
Chief Executive Officer Co-Founder of Bobby Jones Links

Whitney’s role is to serve as a company strategist, the lead industry researcher, and the idea generator for Bobby Jones Links and our clubs, primarily working on our company's business and not in operations. A Rice University graduate, he is a PGA and CMAA member who is an entrepreneur at heart. He is a former member of Merion Golf Club, where he joined as one of the youngest members of this historic club where Bobby Jones won the Grand Slam. Whitney began his golf career managing resort properties on Hilton Head Island. For the past 30 years, he has been developing, building, and managing golf properties. He has written for Golf Digest, published two golf books, and is a Past President of the Georgia Golf Course Owners Association. He is an avid traveler with his wife Lisa, a cyclist and golfer, and relates to the famous Bobby Jones quote, "no putt is too short to be despised.”

Steve Willy
Chief Operating Officer Co-Founder of Bobby Jones Links
Steve Willy
Chief Operating Officer Co-Founder of Bobby Jones Links
770-294-1680
Full Bio
Steve Willy
Chief Operating Officer Co-Founder of Bobby Jones Links

Steve’s role is to hold club leadership teams accountable for our high service standards, operational performance, and financial results. Steve will be very involved in the initial aspects of our engagement with your club, particularly building pro formas and budgets, working through the initial operational challenges and changes, and leading the club’s associates through an engaging orientation process. After the transition is complete, Steve will actively oversee the Bobby Jones Links leadership team members working on your club. Steve’s entire career has been dedicated to club management. After college, he became a PGA member, starting in outside services, quickly progressing to General Manager, and then as a regional manager of multiple clubs of all types and sizes throughout the country for another management company. Steve is a fanatical sports fan, an avid golfer, loves competition, and enjoys physical exercise.

Nicole Brook
Chief Financial Officer
Nicole Brook
Chief Financial Officer
678-679-0523
Full Bio
Nicole Brook
Chief Financial Officer

Armed with a Six Sigma Black Belt and a Business Administration Degree in Finance, Nicole manages our finance, accounting, banking, audit, and software systems, ensuring your club’s accounting and reporting are done accurately and on a timely basis. Before joining Bobby Jones Links, she served as the Chief Financial Officer for Leisure Financial Group, a mortgage brokerage firm specializing in golf courses and specialty real estate loans. Before that, Nicole was a member of the senior management team at Textron Financial's golf lending division, where she assisted in underwriting over $6 billion of golf course and equipment loans and oversaw the ownership of a significant number of golf courses for this publicly traded company. In Nicole’s spare time, she is an avid sports fan who can’t abandon her New England roots as she cheers on the Boston Red Sox and New England Patriots.

Doug Hellman
Chief Development Officer
Doug Hellman
Chief Development Officer
847-493-9697
Full Bio
Doug Hellman
Chief Development Officer

Doug is often your first point of contact with Bobby Jones Links, introducing you to Bobby Jones Links’ services, capabilities, and resources. He has 30 years of experience in golf course design, project management, acquisitions, and third-party management, making him highly qualified to understand your needs and offer the solutions you seek. Doug leads our business development team in selectively growing our managed portfolio of private, daily fee, public agency, and resort golf courses, spearheading our strategic growth initiatives. He serves on our corporate team, responsible for strategy, business affairs, and governance. Before joining Bobby Jones Links, Doug held executive leadership roles with two national private equity-backed management and private club acquisition companies. A graduate of The University of Connecticut and The University of Massachusetts, Doug resides in Naples, Florida. He enjoys fishing and traveling when not spending time with his two grown children.

Hud Hinton
Partner and Advisor
Hud Hinton
Partner and Advisor
480-252-5122
Full Bio
Hud Hinton
Partner and Advisor

Hud is a former CEO of Troon Golf who now provides guidance and strategic advice to our company and select clients. Before joining Troon and helping it grow to over 150 clubs, Hud served as Executive Vice-President for Starwood Hotels and Resorts, responsible for Starwood’s managed and franchised hotels. He played a crucial role in updating the Sheraton, Westin, and St. Regis brands, overseeing $2 billion in revenues. Earlier in his hospitality career, Hud was General Manager of two of the most prestigious hotels in the world: the acclaimed Plaza Hotel in New York City and the Mobil 5-Star Arizona Biltmore Resort in Phoenix. Hud is an avid reader and follower of current events. Like his other Bobby Jones Links partners, he is a major sports fan.

Mike Nolen
Senior Vice-President of Operations
Mike Nolen
Senior Vice-President of Operations
512-626-6130
Full Bio
Mike Nolen
Senior Vice-President of Operations

If Mike is assigned to oversee your club, his role is to ensure your club performs as promised and to your expectations. His responsibility includes developing and executing your club’s business plan, training its leadership, attending client or board meetings, making Bobby Jones Links’ resources, tools, and systems available to your staff, and visiting your club regularly. He believes excellent service and healthy club cultures drive revenue and customer and member loyalty. Mike is an industry veteran with decades of experience operating many types of clubs across the United States. A graduate of The University of Texas at El Paso, he spent seven years in military intelligence before turning his passion for details to the club and hospitality industry. He is an avid golfer and a fan of all sports. His passion away from work is visiting our nation’s many national parks.

Amy Willy
Senior Vice-President of Accounting and Systems
Amy Willy
Senior Vice-President of Accounting and Systems
678-679-0523
Full Bio
Amy Willy
Senior Vice-President of Accounting and Systems

With 25 years of experience in the club industry, Amy manages Bobby Jones Links’ accounting, finance, banking, and audit procedures, developing many systems to support your club. Armed with an accounting degree, Amy is highly knowledgeable in golf course and country club accounting, point-of-sale systems, government compliance and tax issues, and audit procedures. Before joining Bobby Jones Links, she established and managed the accounting department for two other very large golf management companies. When Amy is not working, she spends time mentoring teenagers and in the charitable activities associated with her church.

Ken Nicholas
Vice-President of Operations
Ken Nicholas
Vice-President of Operations
316-734-7004
Full Bio
Ken Nicholas
Vice-President of Operations

Ken oversees certain Bobby Jones Links clubs. His responsibility includes developing and executing your club’s business plan, training its leadership, attending client or board meetings, and visiting on-site regularly. He ensures that all of Bobby Jones Links’ complete resources, tools, and systems are available to your club and staff. Ken has 30 years of club management experience, operating private, resort, and daily fee clubs in St. Louis, Chicago, Wichita, Philadelphia, and New York. A graduate of Indiana University with a degree in business economics, Ken brings expertise in every area of club operations to your club. Ken enjoys time with his family at the beach and playing golf. He is an avid sports fan and supports the teams of his hometown of St. Louis.

Josh Deal
Vice-President of Operations
Josh Deal
Vice-President of Operations
401-413-3406
Full Bio
Josh Deal
Vice-President of Operations

If Josh is responsible for your club, he will ensure it performs as promised and to your expectations. His responsibility includes developing and executing your club’s business plan, training its leadership, attending client or board meetings, making Bobby Jones Links’ resources, tools, and systems available to your staff, and visiting your club regularly. He focuses on improving the member and guest experience to drive bottom-line performance. Josh operates with a team-first mentality and a passion for developing and enhancing the leadership group at a club. Josh is a proven leader within the industry, with experience ranging from high-end daily fee clubs to well-known resorts. He currently serves as the Vice-President of the Georgia PGA. Josh spends time with his young family and cheering on his beloved University of Connecticut Huskies when not at work.

Amy Buchanan
Vice-President of Sales and Membership Marketing
Amy Buchanan
Vice-President of Sales and Membership Marketing
678-313-0280
Full Bio
Amy Buchanan
Vice-President of Sales and Membership Marketing

Amy’s role is to ensure that our private clubs reach their membership sales, retention, and revenue goals. She will assist your club in developing strategic marketing and sales plans, overseeing and training the club’s sales associates, working with the club board, developing sustainable membership structures, measuring member satisfaction, and building successful retention and communication programs. Amy has close to two decades of experience in the private club industry at multiple clubs in the U.S. She leverages this experience, her Master's in Business Administration, and her passion for hospitality to deliver remarkable results for you. When Amy is not at work, she enjoys attending local sporting events and discovering new restaurants with her son and husband.

Suzanne Guinn
Vice-President of Human Resources
Suzanne Guinn
Vice-President of Human Resources
678-679-0523
Full Bio
Suzanne Guinn
Vice-President of Human Resources

Suzanne develops and leads the policies, activities, and staff of our Human Resource department, ensuring we comply with all laws and regulations while implementing a robust talent attraction and retention strategy for our clubs. A graduate of the University of Alabama, where she earned a Bachelor of Business Administration, Suzanne acquired a decade of experience in human resources and payroll systems, managing domestic and international human resource programs and services, including comprehensive benefits planning, streamlining payroll processes, and implementing ERP systems before joining Bobby Jones Links. She is committed to our core values and the company's purpose - to make a difference for our clients and associates. Suzanne is a “roll tide” fanatic surrounded by many Georgia Bulldogs, which makes for some interesting conversations in our office.

Lucretia Duba
Vice-President of Finance
Lucretia Duba
Vice-President of Finance
678-679-0523
Full Bio
Lucretia Duba
Vice-President of Finance

Lucretia manages club accounting, banking procedures, compliance and controls, and how information flows between your club and our accounting team at our Club Support Center in Atlanta. Lucretia graduated from Georgia State University, earning a Bachelor of Business Administration in Accounting. An avid numbers lover and one of the most popular company members, she worked in residential construction, managing and overseeing all financial aspects of a large company. Before that, she was a Vice-President and Controller of an oil analysis company where she developed new systems and controls and managed the accounting and human resource departments. Lucretia’s passion is high school football. Her son is a former standout player and is now a winning team coach.

Katie Lentine
Vice-President of Marketing
Katie Lentine
Vice-President of Marketing
678-679-0523
Full Bio
Katie Lentine
Vice-President of Marketing

Katie will coordinate a robust advertising and marketing campaign for your club, providing your staff with tools, resources, and templates for success in this area. Her branding and graphic design systems expertise will be an asset to you. She joined our team with considerable brand management and promotional experience with the PGA Tour. Katie is a graduate of Roanoke College with a Bachelor of Business Administration and a concentration in marketing. She fully believes in the Bobby Jones Links’ core purpose of making a difference and strives to do just that daily. She enjoys running, traveling extensively, and attending football games.

Greg Kuffner
Vice-President of Digital Marketing
Greg Kuffner
Vice-President of Digital Marketing
678-679-0523
Full Bio
Greg Kuffner
Vice-President of Digital Marketing

Greg will oversee all things digital for your club, designing and managing highly successful club social media campaigns and website development. A graduate of the University of Cincinnati with a Bachelor of Sports Administration, he comes from a club operations background, working at the famed Forest Hills Golf Club before joining Bobby Jones Links. Before that, Greg worked for the Hurricane Junior Golf Tour and with the University of Cincinnati Athletic Department, managing social media accounts and public relations. Greg is the recipient of a Bobby Jones Award, our most distinguished company honor presented annually to the most exceptional member of the team each year at our Club Support Center and our clubs. An avid golfer, Greg is a huge sports fan and is always following his favorite teams.

Allyson Darling
Vice President of Experiences
Allyson Darling
Vice President of Experiences
678-679-0523
Full Bio
Allyson Darling
Vice President of Experiences

Allyson is a Charleston, South Carolina native and graduate of Johnson and Wales University, where she majored in hospitality management. She has held club leadership positions at Kiawah Island and at private clubs in Charleston and Charlotte, managing multiple amenities and departments and making her experienced in all areas of a club’s operation. A true believer in employee and service-based culture, Allyson is passionate about motivation, creativity, team building, and development. As a Bobby Jones Leadership Center team principal, Allyson’s specialty is defining core values unique to a club and using them to implement standards and practices that enhance its employee and service culture, ultimately improving its financial performance.

Kyle Macdonald
Director of Agronomy and Construction
Kyle Macdonald
Director of Agronomy and Construction
404-355-1009
Full Bio
Kyle Macdonald
Director of Agronomy and Construction

Kyle oversees the golf course maintenance and construction best practices for Bobby Jones Links’ golf and country clubs. Before joining Bobby Jones Links, Kyle worked as the superintendent or assistant superintendent at several prestigious private clubs, including the Atlanta Athletic Club and Hawk’s Ridge Golf Club. Most recently, he oversaw the construction and grown-in of the new golf course at the historic Bobby Jones Golf Course in Atlanta. This $32 million total renovation has received worldwide attention and acclaim from all the major golf media. A graduate of Auburn University with a degree in agronomy and turf management, he shares best practices with our other company superintendents. He works with our procurement team to get the best pricing for equipment and supplies for your club. Kyle and his wife Jillian live in Atlanta with Rugby, their English Setter, who is often seen making a nose-down turf inspection at one of our courses.

Ray Whitlock
Director of Culinary Experiences
Ray Whitlock
Director of Culinary Experiences
615-891-8827
Full Bio
Ray Whitlock
Director of Culinary Experiences

Chef Ray’s passion is working with Bobby Jones Links’ teams to create compelling and progressive culinary programs tailored to each client and club. His diverse experience includes excellent restaurants, museums, clubs, and silver-screen movie productions, where he developed the skills to please every type of guest. Ray started cooking at an early age and landed his first chef role at 22, working for one of the country’s top restaurateurs Kevin Boehm and noted chef Scott Alderson. Some highlights of Ray's career are working for the M Street and Tomkats restaurant groups and the Bridgestone arena in Nashville. Ray believes the magic happens when our culinary teams learn our customers' and members' desires and then use our skills to offer them the all-around culinary experience and service that will make them come back for more. Beyond cooking, he loves to eat at hole-in-the-wall ethnic restaurants, garden, visit breweries, and, most importantly, spend time with his wife, Natalie, and their three sons - and a pug.

Brad Parker
Regional Operations Manager
Brad Parker
Regional Operations Manager
843-327-8611
Full Bio
Brad Parker
Regional Operations Manager

Brad serves as a General Manager of the famous Patriots Point Links in Charleston, South Carolina, and as a Regional Manager of Operations for Bobby Jones Links. He brings 25 years of experience in club management with him. While he has expertise in all aspects of club operations, Brad excels in creating great team cultures and offering superb customer service. He embodies the integrity and service focus of Bobby Jones, exemplifies each of our 17 service standards, and flies the Bobby Jones flag with pride. He graduated with a bachelor’s degree from Mercyhurst University. Brad and his wife have two daughters who are passionate about dance and traveling to competitions with them.

Jason Kuiper
Director of the Grand Slam Academies
Jason Kuiper
Director of the Grand Slam Academies
407-460-0138
Full Bio
Jason Kuiper
Director of the Grand Slam Academies

Jason coordinates the Grand Slam Golf Academy golf instruction programs offered to our clubs. He is one of the most highly regarded PGA golf instructors in the U.S., proficient in traditional and technology-driven golf instruction. He is the Director of Instruction for Bobby Jones Links’ Grand Slam Golf academies designing programs and sharing best practices while ensuring Bobby Jones Links’ clubs offer first-class instruction. Named a U.S. Kids Golf Top 50 Instructor winner of the PGA’s prestigious Game Changer Award, Jason is based at Bobby Jones Golf Course in Atlanta, where he oversees one of the nation's largest and most diverse golf instruction programs with our 3,000 junior participants. He holds a Master of Business Administration from Moravian College and a Bachelor of Science degree in Business Administration from the Millersville University of Pennsylvania. When not teaching, Jason spends time with his wife and two young children.

Peter Rouillard
Director of Technical Support
Peter Rouillard
Director of Technical Support
678-679-0523
Full Bio
Peter Rouillard
Director of Technical Support

Peter identifies and coordinates efficiency opportunities for Bobby Jones Links clubs by establishing strategic business alliances. He also provides support onboarding new clubs, researching and implementing the latest technologies, and assisting with Bobby Jones Links initiatives and programming. An industry veteran and long-time PGA member, Peter began his career managing resort clubs on Hilton Head Island. His resort experience there was followed by more than 20 years of daily fee club management as a Vice-President of Operations for the Robert Trent Jones Golf Trail in Alabama. Peter embraces the Bobby Jones Links service standards, willingly assisting co-workers. In 2023, he won the Bobby Jones Links Perseverance Award for his dogged determination to help his teammates. When not playing a pivotal role at Bobby Jones Links, Peter enjoys family and supports Auburn University athletics.

Gloria Mendoza
Payroll and Insurance Specialist
Gloria Mendoza
Payroll and Insurance Specialist
678-679-0523
Full Bio
Gloria Mendoza
Payroll and Insurance Specialist

Gloria is responsible for our insurance and payroll systems, ensuring these essential functions work seamlessly at your club. She graduated from Nova Southeastern University, earning a Bachelor of Business Administration in Finance, and has 20 years of experience in all things related to payroll, benefits, and human resources. One of our most popular associates, Gloria has received numerous Cloverleaf Awards, honors bestowed periodically to our most dedicated team members. Gloria and her husband, Bernie, love to travel when not spending time with their daughter, Annie.

Lisa Owen
Benefits and Insurance Principal
Lisa Owen
Benefits and Insurance Principal
404-478-2304
Full Bio
Lisa Owen
Benefits and Insurance Principal

Lisa is a principal of Bobby Jones Links and is also the founding partner and CEO of Core Benefit Solutions, an employee benefits consulting firm in Atlanta with a thorough knowledge of the golf and country club business. She will assist your club in establishing and maintaining superior health benefit programs while creating human resources solutions to ease your administration burdens. Our clients appreciate Core Benefit’s understanding of the bottom line and the importance of employee health benefits in recruitment and retention. Lisa speaks at consumer education events and is a member of various leading organizations such as EO (Entrepreneur's Org), TRUE Network Advisors, and the Atlanta Business Leaders Group, as well as a prior Board Member of NAWBO and Vistage member. Her firm also received the #1 Healthiest Employer award in their market size in 2018. She enjoys outdoor activities, including biking, hiking, and time with her husband Gabe, daughter Eli, and dog Lucy.

Michael S. Ballew
Risk Management Principal
Michael S. Ballew
Risk Management Principal
404-917-1917
Full Bio
Michael S. Ballew
Risk Management Principal

Michael has served as a principal in Bobby Jones Links for twenty years as a risk management and insurance specialist for our clubs. He is also a founding partner of Tanner, Ballew, and Maloof, Inc, where he serves as the firm's managing partner. TBM has been a commercial insurance leader for over 25 years and has built a reputation as one of the top Independent commercial insurance agencies in the Southeast, serving the club, hospitality, and construction industries. He graduated from the University of Georgia with a BBA in Risk Management and Insurance and is a Certified Insurance Counselor and Risk Manager. Michael is a golf and exercise enthusiast and a longtime Atlanta sports fan. He and his wife Tracy have two adult children, are active in serving at Buckhead Church, and help mentor newly married couples.

Lori Montgomery
Graphic Design Partner
Lori Montgomery
Graphic Design Partner
404-808-3962
Full Bio
Lori Montgomery
Graphic Design Partner

Lori is a visual designer and art director who has worked with Bobby Jones Links and our clients for 20 years. She is responsible for developing many stunning graphics for print, newsletter, and digital promotions for our clubs. She loves branding - finding, distilling, and maintaining the visuals that tell a brand’s story. And while she understands and regards the traditions of golf, she brings an entrepreneurial spirit to rethinking its archetypal visuals and communications. She is experienced in developing visual systems from concept to logo to promotion. Lori graduated from the University of Georgia with Fine Art and Mass Communications degrees. As a new mom, there is little free time that isn’t family time, but, when possible, she is an amateur silversmith and linguaphile (currently French and beginning American Sign).

Lori Ors
Graphic Design Partner
Lori Ors
Graphic Design Partner
770- 843-5321
Full Bio
Lori Ors
Graphic Design Partner

Lori is a seasoned graphic designer and illustrator, working with Bobby Jones Links for ten years, producing some of our most spectacular print, newsletter, brochure, and digital work for our clubs. In addition to Bobby Jones Links, Lori has significant experience working for such notable brands as Atlanta Magazine, Spanx, Inc., FORE Georgia, Ghost Hunters, and DirecTV. Her talents and expertise are far-reaching within the design and illustration field, and creativity for our club clients’ production work is her passion. She is dedicated to everything she does and believes in keeping an open mind and compassionate heart. Beyond designing, Lori loves practicing yoga and qigong, traveling, enjoying the outdoors, visiting antique shops, and volunteering with animal rescue groups.

Board of Advisors

Steve Rockefeller
Philanthropist and Jones Enthusiast
Pleasantville, New York
Full Bio
Steve Rockefeller
Pleasantville, New York

Steve’s love of golf began when he learned to play golf at the family’s golf course designed by William Flynn at Kykuit, John D. Rockefeller’s estate in the Hudson Valley in New York. He has also been an admirer and passionate student of Bobby Jones since first picking up a golf club.

He serves on numerous boards and has various business interests in the US and China. He is Chairman of the Board and Chief Executive Officer of Rose Rock Capital. He also serves as a consultant and advisor for several emerging companies in various industries, including real estate, commercial banking, renewable energy, and asset management.

He serves on the Board of Direction of Project Enterprise in New York, the Board of Rockefeller Philanthropy Advisors and the YNCA-YWCA Camping Services Council. He has been a member of the Advisory Board at CEO America, Inc. since February 2006.

He is the Executive Chairman of Pocantico Group, LLC, a golf, resort, and residential development company with his son, Christian Rockefeller, and Wayne Morrison.

Mr. Rockefeller received his Master’s degree in Public and Private Management from Yale University and a Bachelor of Arts from Fairfield University.

Mariah Stackhouse
LPGA Professional
Atlanta, Georgia
Full Bio
Mariah Stackhouse
Atlanta, Georgia

Mariah is a member of the LPGA Tour where she hopes to be the first African-American woman to win a tournament.

Her list of achievements are extraordinary: Stanford graduate and NCAA team champion, lowest score in NCAA history (61), Curtis Cup team member, 4-time All American, more than 100 wins as a junior golfer, and appearances on 60 Minutes and Good Morning America. She was also mentored by and is a good friend of a certain professor at Stanford – former US Secretary of State Condoleezza Rice.

Mariah is a rare leader, role model, and champion. The fact that she happens to be African-American is something for others to dwell on. Mariah is too busy achieving.

Bobby Jones Links seeks her counsel on the Millennial’s perspective on the game and how we can better serve and grow this important segment of the game of golf.

George Sertl
Investor and Jones Enthusiast
Atlanta, Georgia
Full Bio
George Sertl
Atlanta, Georgia

George is a member of Atlanta Country Club and avid golfer. He played on his college golf team at the University of Richmond and one of his sons, Owen, is currently a member of the Georgia State University golf team. Golf is an integral part of the Sertl family.

He worked six years for Schwartz Investment Counsel followed by serving as a portfolio manager and managing director for Artisan Partners for 18 years. At Artisan, his group managed three award-winning mutual funds as well as separate institutional accounts, investing in hundreds of businesses across many sectors. Today, George manages investments through his family office in Atlanta, Georgia.

George resides in Atlanta with his wife Alayne and five children. The family is actively involved in many philanthropic and charitable activities including supporting the American Junior Golf Association and Evans Scholarships.

George hold a BA degree in economics and history from the University of Richmond and a Master’s in Economics from St. Louis University.

Wayne Morrison
Merion Golf Club Historian
Philadelphia, Pennsylvania
Full Bio
Wayne Morrison
Philadelphia, Pennsylvania

Wayne is a Merion Golf Club member, serving as the club’s archivist.  A passionate student of classic golf course architecture, Wayne is a member of the USGA Museum Committee and is a Founding Member of the USGA Golf Architecture Archive. He is also an honorary member of Shinnecock Hills Golf Club, another famous venue.

He currently serves as CEO of the Pocantico Group, a company he founded with Steven C. Rockefeller, Jr., to develop elite real estate and golf courses in the US, Europe, and Asia. Pocantico often acts as the managing member, providing a scope of services to the developers and owners. The company integrates modern club and resort models with the time-tested design and aesthetics of classic-era golf courses.

Wayne has 35 years of experience in finance, leadership, entrepreneurship, capital markets, asset management, and sports and leisure real estate development. Before 2017, Mr. Morrison was the founder and President of SRGD, LLC, a sports and leisure development company with projects in Tianjin and Chengde in the Peoples' Republic of China.  

Wayne is a graduate of the University of Pennsylvania and resides in Haverford, Pennsylvania, with his wife Sue and their two sons.

Testimonials

"On behalf of the Bobby Jones family, I highly recommend our management partner, Bobby Jones Links.  As a family, we considered lending our grandfather's name to other organizations over the years. We chose our partner, not because they are the biggest, but because they are the best at what they do.  Bobby Jones Links' experience, combined with their commitment to innovation, excellence, and integrity really won us over. We hope they will win you over, too."

Bob Jones IV
Bobby Jones Grandson

"In my 30 plus years of real estate development, operations and home building I can point to just a handful of companies that I have done business with where I feel I have received more value than I bargained for.  Bobby Jones Links is one of these companies.  Their attention to detail, customer focus and perhaps most importantly, their trustworthiness have made it easy for me and my business partners to employ them again and again."

Mike Langella
Stanley Martin Homes

"Bobby Jones Links has managed our remarkable club for 17 years. To see the company grow has been awesome to watch. The commitment to customer service and training their staff to provide that service is what sets them apart from other companies. Bobby Jones Links is dedicated to improving the experience for the customer every time they step onto a property."

Eddie Canon
Cobb County Georgia

The Very Exciting Years Ahead

In July of 1923, at Inwood Country Club, Bobby Jones won his first major championship, beginning what is known as his “seven fat years,” a period when he won thirteen major titles, completing the Grand Slam at Merion Golf Club on September 27, 1930.

In 2030, the U.S. Open returns to Merion to honor the 100th anniversary of the Grand Slam.  Between now and then, we will be celebrating the lead-up to this centennial celebration with tournaments, events honoring his wins at the clubs where he won majors, merchandise specials, interesting facts, etc.

It will be a great time to be a Bobby Jones Links club as we celebrate his victories leading up to the Grand Slam Centennial Celebration in 2030.

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