Covid-19 Update from Bobby Jones Links
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As Private Club Philosophy Rapidly Evolves Post-Pandemic, the Culture at Clubs is Thriving Like Never Before
"Trends in what people need from their local club tend to be really market-specific," she says. “The desire to connect with other people in your demographic with similar interests is evident all over the country. In more than 20 years in this business, I've never seen people so familiar and comfortable with the private club concept. You’re not educating or selling them on the club, you’re more demonstrating how your club is the best fit for how their family lives and thrives,” Buchanan said.
Bobby Jones Links Names Industry Veteran Scotti Corley its Director of Business Development
“We’re incredibly excited to have Scotti join the BJL Family. She is one of the most connected, experienced, well-liked, and talented professionals we could have hoped to have fill the role of Director of Business Development,” said Brandon Fowler, Bobby Jones Links’ Chief Development Officer. “With Scotti, BJL is well positioned to remain on an exciting growth trajectory and we know we will see new business opportunities open up thanks to her trusted reputation in the industry and clear vision for what truly moves the needle for each and every club.”
How Ray Whitlock is Flipping the Script on Golf Club Dining at Bobby Jones Links-Managed Properties
“It’s all about the members,” Whitlock says. “When they start seeking elevated dining, we begin running specials. If we start selling a bunch of steaks, then it's time to make a (more permanent) change. So it's essentially member-driven. We really have to know our clients and community.”
Bobby Jones Links Welcomes Sandy Davison as General Manager of Sugarbush Golf Club and Captain’s Club Golf & Event Center
"We are excited to welcome Sandy to the Bobby Jones Links family and to two outstanding Michigan properties," said Mike Nolen, Senior Vice President of Operations for Bobby Jones Links "His depth of experience, passion for hospitality, and proven leadership in golf operations make him a tremendous fit for Sugarbush and Captain’s Club. We are confident his experience and vision will create exceptional experiences for members, guests, and team members alike."
Hope Valley Country Club Names Aaron James General Manager
“To some people it’s a golf course, to some it’s home, to some it’s a refuge and escape from the world they live in outside of here,” he said. “Just like any other golf course or community, you’re always looking for a sense of belonging. And what’s made Hope Valley so special over the last 100 years is a group of individuals who are able to come together to create that special bond.”
Bobby Jones Links Celebrates Annual Cloverleaf Collaborative Honorees
Home At Last for John A. White Golf Course’s Jeff Dunovant
“Atlanta golf participation has increased tremendously in the past five years,” says Dunovant. “That brought new golfers to the game, which obviously helped bring players and revenue to our facility. This new clubhouse will not only change John A. White, but the whole west end side of Atlanta. It's going to become a destination where people can play a great nine-hole course, enjoy a great meal after the round, or host functions, and our inductions into the National Black Golf Hall of Fame, where we will have space for up to 200 guests. We're looking forward to that.
Bobby Jones Links to Manage City of Delray Beach Golf Courses
“This is a truly special and personal project for me,” said Whitney Crouse, CEO and Co-Founder of Bobby Jones Links. “I learned to play golf at Delray Beach Golf Club when visiting my grandparents as a kid. My first swings were on this historic municipal course. Now, to be part of the team overseeing its rebirth means even more to me.”
Bobby Jones Golf Course’s Kuiper Receives Multiple Awards from PGA Jr. League
"They’re beating the door down to get in, and I have a wait list for Jr. League and other programs, too," he said. "We do it because the parents want it. The kids want it, and it’s a great program. And the few courses that do it are full and can only do so much. It’s going to take more than just Bobby Jones Golf Course to serve all these kids."
Bobby Jones Links-Operated Woodlake Country Club Honored Among “Friendliest Courses in America”
“Our staff from top to bottom goes above and beyond, so I won’t say I was surprised, but at the same time, I was surprised when I got the email,” said Jeff Crabbe, general manager at Woodlake Country Club, which has been open for a little more than two years after a complete renovation. “It was validation of the hard work that the staff puts in every day.”
Bobby Jones Links Promotes Industry Veteran Emzi Wewers to Vice President of Revenue Management
“Emzi Wewers is the consummate professional whose keen detail- and people-oriented approach to her work has made her an invaluable part of the BJL leadership team,” said Steve Willy, Bobby Jones Links Co-Founder. “Her ability to assess the needs of each club in our portfolio individually and strategically and bring a practical, creative approach to each property is one of many reasons were proud to have Emzi take on the role of Vice President of Revenue Management.”
The Patch Announces Plans for Reopening
Oklahoma’s The Club at Forest Ridge Will Become a Fully Private Country Club in November 2026
“Over the past decade, we have executed a deliberate transformation of The Club at Forest Ridge to transition it into one of the premier private clubs in Oklahoma. Our recent amenity enhancements, coupled with our partnership with Bobby Jones Links delivers the curated member experiences our members expect and deserve, and has driven rapid membership growth over the past year. That momentum confirmed the time is right to transition to a fully private membership, enabling us to deliver a more elevated, dynamic, and exclusive experience,” said CEO Davis Robson. “This is a defining moment for the club, our team, and our members. The pride in what we’ve built and the excitement for what’s ahead are at an all-time high.”
Jason Kuiper, PGA, Recognized with Three Prestigious PGA Jr. League #GameChanger Awards
Bobby Jones Links to Manage Meadia Heights Golf Club
“We are thrilled to have Bobby Jones Links employing its team’s best practices to ensure optimal day-to-day operations so our team can remain focused on growing the rich culture and legacy of Meadia Heights,” Glick said. “As we continue to make this club the enriching and beloved second home for multiple generations of families, we’re pleased that BJL will be collaborating with our staff to help us thrive for many years to come.”
Bobby Jones Links’ General Manager University Trains the Next Generation of Leaders
“Every year, we amend the coursework,” says Allyson Kahl Darling, vice president of experiences at BJL, who leads the program. “It is important that we keep technological advancements such as AI and industry trends at the forefront of each year's curriculum.”
Bobby Jones Links Featured in Golf Inc. Korea
Cobblestone Pinch Hits to Host College Tournament and Hits it Out of the Park
“For all of us, we viewed it as an opportunity to showcase our facility,” Carey said. “And it was a long few days for the staff. But this is why we get into this business. All the stars aligned for us to pull this off – golf course conditions, logistics, feeding them, etc. It really went well. I was proud of our team.”
Rising Above the Storm: Augusta’s Forest Hills Golf Course is Back and Better Than Ever
with a few minor projects remaining, Forest Hills is thriving again. “The entire team pulled together to get the job done,” says Joshua Deal, Vice President of Operations at Bobby Jones Links, and President of the Georgia Section PGA of America. “It was a collaborative effort. First and foremost, the team at the facility immediately got in contractors to assess the damage, particularly with the tree cleanup. That was the biggest hurdle and to make sure we could eventually reopen to members and guests when it was safe. Priority One was cleaning up debris, hangers and widow makers that were all over the course. Then we could turn our attention to the outlying areas and aesthetics. As you can imagine, the cleanup in those areas surrounding the course was about a six-month process.”
Bobby Jones Links Attends Golf Business TechCon 2025 to Explore the Future of Club Technology
“Attending TechCon25 gave me a front-row seat to the innovation reshaping our industry,” said Mike Nolen, Senior Vice President of Operations for Bobby Jones Links. “From breakthrough technologies to real-world examples from our friends in the business, I was energized and ready to bring these advancements back to our leadership team and clients. This experience reinforced Bobby Jones Links’ commitment to staying ahead of the complicated and changing AI and technology issues.”
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