Bobby Jones Links, formerly Mosaic Clubs, today announced a new partnership with EZLinks Golf, the golf industry’s leading technology provider. Bobby Jones Links-managed facilities will be equipped with EZLinks’ EZSUITE point-of-sale platform and tee sheet, the EZ24 PRO reservation center, and the new EZINTEL data platform designed to give multi-course operators and individual course managers real-time insights into course performance.
“Bobby Jones Links is focused on finding the industry’s best technology to ensure efficient, effective operations for our course operators,” said Steve Willy, Founding Partner, Bobby Jones Links. “It was clear during our review that EZLinks’ suite of advanced software features and technology will be foundational to our courses’ success and customer service excellence.”
The agreement covers Bobby Jones Links’ 11 public courses, including the recently redesigned Bobby Jones Golf Club and The Georgia Club, which will use the EZTEE PRO tee sheet with its dynamic pricing and channel management features to drive revenue from each tee time sold. The private clubs in the Bobby Jones Links portfolio, Harlingen Country Club, I’On Club, and Mixon Club, will leverage EZSUITE club management software for retail, dining, and spa needs; support golf operations with the cloud-based EZTEE sheet; and assist controllers with the industry’s best accounting features and Financial Report Designer.
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The principals of Bobby Jones Links own the company - we are not driven by investor expectations and pressures. Our balance sheet is strong.
As a result, we don’t leverage our operational leadership across too many clubs. And unlike many companies in our business, we don’t require long term management agreements with large breakup fees. If you like what we do, you’ll keep us. For more than two decades our clients have renewed our management services more than any other company.